Posts tagged website copy
Scribd Website Copy Tear Down: How to Write a Headline (& Subhead) That Converts

Wondering how to write a headline that hooks your visitor and pique’s their interest? In this website copy teardown, I’ll show you why Scribd is committing a major copy faux pas in their hero shot headline and subhead and how they could fix it using a little voice of customer data.

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Draftium Website Copy Tear Down: How to Write a Headline That Increases Freemium Sign-ups